It’s certainly been a busy start to 2021! However, 4 months into the year I’m pleased to have ‘signed off’ on an extensive rebrand and repositioning of my company TankSafe. A board decision was made in December ’20 that the company needed a rebrand to excite existing customers and entice new ones. For years, weContinue reading “Marketing – a rebrand and reposition”
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Department of International Trade Export Champ 2021-2022
Really pleased to have been invited once again by the Department of International Trade to act as an ‘Export Champion’. The voluntary role sees me present my personal experiences and advice on conducting international business at specific events, sit on advisory panels helping shape DIT future programs and strategies, and my absolute favourite – providingContinue reading “Department of International Trade Export Champ 2021-2022”
Doing business in Mexico
It was great to participate last month in an online conference regarding doing business in Mexico. Speaking alongside representatives from Department of International Trade (DIT), the Mexican Embassy and investment banks, including Santander, I delivered a 15 minute presentation detailing, amongst other things, why we ventured into the Mexican market, the strategy we undertook toContinue reading “Doing business in Mexico”
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